E-commerce website, with full creative approach and photography
Hardman & Hall approached us with a concept of selling their luxury flowers online. They had an old website that "did the job" but did not portray them as the contemporary florists that they are.
What was clear to us from the outset was how passionate they were about what they do. We wanted to show off their work and demonstrate to the online community the extent of their creativity and flair.
Solution:
A fully manageable ASP powered shopping cart system, with a brochure section to show the full range of services.
Buzz words:
Luxury, exotic and sophisticated!
Photography:
In our initial consultation we decided the first task in hand was to document the range of their collections and so we invested some of our time on photography to capture the right sort of images for the website. Focussing initially on creative photography and then moving on the pack shots for the eCommerce part of the site. We were all exceptionally pleased with the results.
Website Design and Development:
The next step was to use these great images along with the literature provided to put together the design for the website. With the design we wanted to convey the sense of luxury and level of service regular customers of Hardman & Hall are used to.
To make sure the site was usable and functioned in the best way possible we worked with them using their expertise of their product to decide on the website structure. We wanted to promote both the range of traditional services on offer whilst still focussing where necessary on the online products.
We first approached Door 4 for help with the creation of our new website after hearing of their excellent reputation. We were not disappointed and have received assistance and guidance every step of the way.
At the beginning of the project Leon and James visited us at our premises to get a feel for our requirements and vision. They immediately understood our brief and have created a website including original photography, on time and to our specifications. We are thrilled.
- Gill & Kay